Post by jahidur01706 on Feb 2, 2024 23:58:39 GMT -5
First step: define the contents you want to communicate and publish. You need to be clear about which messages to send based on your target audience. For example, if your target is the world of cooking enthusiasts, you will have to produce content that revolves around this theme. It is important that you understand to never go off topic. You will have to be good at always maintaining the same editorial line so as not to lose appeal towards your audience. When you design your editorial plan, you are setting the working parameters with which you intend to standardize the creation of your blog articles, your social posts or your web content. Always ask yourself these questions: WHAT What are the characteristics of the products or services I offer?
WHO Which audience are the products or services I offer aimed at? WHAT What are the strengths of my company? WHAT What are the weak points of my company? WHO Who are my competitors ? WHAT What Telegram Number Database added value do I offer compared to my competitors? The questions to create a good editorial plan Answering these questions will help you better define the topics that best suit your target audience and the ecosystem in which you will place your content (who, together with you, talks about your topics). SUBJECT PUBLIC COMPETITION Regarding the choice of content, always try to respect these steps: 4 Things you need to do before creating an Editorial Plan 1. Outline the target audience What type of content is most useful to your users? How do you solve problems they may have? 2.
Define the type of content How can you involve users, get them to contact you and have them produce content that you can exploit? With which web channels have you decided to communicate with your users? What means do you have available to create content? 3. Assign the Tone of Voice of the message How do you address your users? In what tone and what type of voice do you speak through your content? 4. Set the goals you want to achieve What are your main objectives in the short – medium – long term? Do you have any secondary goals? Do you have marketing goals or even business goals? How to find the Keywords for your Editorial Plan
WHO Which audience are the products or services I offer aimed at? WHAT What are the strengths of my company? WHAT What are the weak points of my company? WHO Who are my competitors ? WHAT What Telegram Number Database added value do I offer compared to my competitors? The questions to create a good editorial plan Answering these questions will help you better define the topics that best suit your target audience and the ecosystem in which you will place your content (who, together with you, talks about your topics). SUBJECT PUBLIC COMPETITION Regarding the choice of content, always try to respect these steps: 4 Things you need to do before creating an Editorial Plan 1. Outline the target audience What type of content is most useful to your users? How do you solve problems they may have? 2.
Define the type of content How can you involve users, get them to contact you and have them produce content that you can exploit? With which web channels have you decided to communicate with your users? What means do you have available to create content? 3. Assign the Tone of Voice of the message How do you address your users? In what tone and what type of voice do you speak through your content? 4. Set the goals you want to achieve What are your main objectives in the short – medium – long term? Do you have any secondary goals? Do you have marketing goals or even business goals? How to find the Keywords for your Editorial Plan