Post by shakilahamed on Feb 2, 2024 23:32:43 GMT -5
There are several steps to follow when developing an email marketing strategy on this day, a date on which, surprisingly, the email opening rate usually increases significantly . For example, in 2022, the open rate for emails sent on Black Friday was 31.34%, which represents a notable increase compared to the overall average of 19.7% reported by Statista . With MDirector you can define and develop the roadmap for this great event, taking advantage of this increase in consumer attention and maximizing the impact of your campaigns.
Increase sales with email marketing on Black Friday 1.- Establish Mobile Phone Number clear objectives For a successful email marketing campaign on Black Friday, it is essential to define what you want to achieve . Increase sales, capture new leads or boost visits to your website... having the finish line defined will allow you to design effective strategies and messages to captivate your audience. By having well-defined objectives, you will be able to accurately analyze the performance of your campaign and adjust your roadmap accordingly. 2.- Segment your email list In an
email marketing campaign for Black Friday, it is essential to seek maximum performance, a compelling reason to group your contacts into various lists through segmentation . This involves classifying your contacts based on criteria such as purchase history, preferences, and geographic location. MDirector helps you in this process. It allows you to personalize your messages and promotions to adapt to the specific tastes of each customer group. The platform offers to create segments using different filters and fields that make it easy to create and send personalized messages.
Increase sales with email marketing on Black Friday 1.- Establish Mobile Phone Number clear objectives For a successful email marketing campaign on Black Friday, it is essential to define what you want to achieve . Increase sales, capture new leads or boost visits to your website... having the finish line defined will allow you to design effective strategies and messages to captivate your audience. By having well-defined objectives, you will be able to accurately analyze the performance of your campaign and adjust your roadmap accordingly. 2.- Segment your email list In an
email marketing campaign for Black Friday, it is essential to seek maximum performance, a compelling reason to group your contacts into various lists through segmentation . This involves classifying your contacts based on criteria such as purchase history, preferences, and geographic location. MDirector helps you in this process. It allows you to personalize your messages and promotions to adapt to the specific tastes of each customer group. The platform offers to create segments using different filters and fields that make it easy to create and send personalized messages.